Newtons
Newton's is an American cookie brand, introduced in 1891 by the Kennedy Biscuit Company in Cambridge, Massachusetts, now part of Mondelēz International. Known for its soft, fruit-filled cookies, the brand offers varieties like classic Fig Newtons, strawberry, blueberry, and apple cinnamon, all made with real fruit and whole grains for a wholesome snack.
Marketed as a nostalgic, family-friendly treat, Newtons emphasizes natural flavors and satisfying textures, appealing to consumers seeking a balance of indulgence and nutrition. Its products, often packaged in convenient snack packs or resealable boxes, are ideal for lunchboxes, quick breakfasts, or on-the-go snacking, with wide availability across the United States and select international markets.
Newton’s began with a recipe from Philadelphia baker Charles Roser, who used a machine to encase fig paste in cookie dough, naming the cookie after the Boston suburb of Newton. Each cookie is produced with quality ingredients, ensuring a chewy, flavorful bite. Customer reviews often highlight the comforting taste of Fig Newtons and the moist, fruity centers of newer flavors, making the brand a staple in American households.
The product range includes fat-free, whole-grain, and mini cookie options, keeping it relevant in a health-conscious market. Newtons maintains consistent quality standards and sources ingredients like fruit purees responsibly, though its sustainability practices are less emphasized compared to some competitors. With over a century of history, Newton's continues to deliver the best fig-filled cookies on the market.