Last updated 29 minutes ago | Originally Published: September 15, 2025
Mars Wrigley is shaking up the gummy aisle with the launch of Life Savers Gummies Fruit Rings. This is the first major new gummy from the brand in more than a decade, following Wild Berries in 2014 and Exotic Gummies back in 2006. Fruit Rings feature five flavors, including strawberry, pineapple, blue raspberry, pear, and lemon, so we’re also getting new flavors with this release!
Fruit Rings are rolling out to stores now, giving fans something new after years of silence on the innovation front. Shoppers are spotting the colorful gummies across retailers, and early reactions highlight excitement over the fresh shapes and mix of new exotic flavors. This release marks an important moment for Life Savers, which is reasserting itself in the gummy category with a new, well-received product that brings nostalgia and novelty to candy lovers who love this brand.
Here at Candy Retailer, we carry one of the largest selections of Life Savers, from hard candies to gummies in every flavor. Fruit Rings are just starting to arrive in stores, and we expect them here soon. Once they land, our customers will be the first to know, and we are confident they’ll be a strong addition to our expanding Life Savers catalog.
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