Last updated 3 months ago | Originally Published: December 27, 2023
Werther’s Original Candy has officially become one of the world’s favorite all-time hard candy brands! With over $100 Million in sales last year, it’s clear that they’re in to win the hearts of candy lovers worldwide!
Named after the town it was created in, Werther, Germany, the brand has been in steady production since 1909 and continues gaining new fans daily! So, if you love this caramel-flavored candy as much as we do, then we wrote this blog post with you in mind.
This mission is to tell you everything we know about Werther’s and let you know how you can save tons of money on your favorite candy! After all, we’re one of America’s favorite candy retailers, so when it comes to candy, we know what makes your heart smile!
Below, you’ll learn the story of this brand, what makes them so popular today, and how you can order today here at Candy Retailer and save tons of cash… with proof! Plus, discover all the top-selling Werther’s candy products!
The True Story of Werther’s Candy
The history of Werther’s Original Candy is a rich tapestry woven with tradition, innovation, and a commitment to quality. This beloved brand originated in the small town of Werther, Germany, where, in 1909, confectioner Gustav Nebel crafted the first recipe.
Nebel’s creation was a unique butter candy made with fresh cream, real butter, refined white sugar, brown rock sugar, and a pinch of salt. This recipe laid the foundation for what would become a global sensation.
Werther’s Original, initially known as Werther’s Echte, began marketing under its now-famous name in 1969.
The 1980s marked a pivotal moment for the brand, as it became known for intergenerational bonding, largely thanks to a highly successful advertising campaign featuring a grandfather and his grandson. This campaign helped solidify the candy’s popularity, particularly among older generations.
Throughout the years, Werther’s Original has expanded its range, introducing a sugar-free version in 2005 and adding soft caramels to the U.S. lineup in 2015. The brand also introduced seasonal flavors like Pumpkin Spice and Caramel Apple in 2016.
Today, Werther’s Original is a product of the German confectionery brand Storck and is available in over 100 countries. The candies are cherished worldwide, maintaining their iconic status as a family-centered treat with a long-standing tradition.
The enduring success and international reach of Werther’s Original reflect its commitment to quality and its ability to connect generations through the simple joy of caramel candy.
The Best Werther’s Original Candy Available Now
As promised, it’s now time to give you the best Werther’s Original candy currently available here at Candy Retailer! To check out all of our products from this brand, click here to view them all. The products listed below are top-sellers and can purchased right now!
Werther’s Chewy Caramels Sugar-Free
These candies offer the classic, rich caramel flavor of Werther’s in a chewy, sugar-free form. Guaranteed to deliver the same satisfying flavor as the original. Click the order here button below to make it happen today!
Werther’s Original (Hard Candies)
The iconic hard candy that made Werther’s famous, this classic boasts a rich, smooth, and creamy caramel flavor, enjoyed slowly for a lasting experience. To order, simply click the button below and take action!
Werther’s Original (Soft Caramels)
This variation of Werther’s Original is for those who love the traditional flavor but prefer a softer, more yielding texture. The soft caramels are velvety and melt gently in the mouth. To experience them for yourself, click the below and dive in!
Werther’s Original Caramel Apple Filled
A delightful fusion of flavors, these candies combine the classic Werther’s caramel with a sweet and tangy apple filling, offering a unique and delicious twist on the original recipe. So, if you love apple-flavored caramel candy, then you must try these and let us know what you think!
Werther’s Original Caramel Coffee Sugar-Free
These candies are a sugar-free treat for all coffee enthusiasts! Offering a blend of deep, aromatic flavors of all-natural coffee and real caramel, these candies are guaranteed to awaken your senses! Order now and see for yourself!
Werther’s Original Chewy Caramels
Perfect for those who enjoy chewier candy, these caramels offer a rich and creamy caramel flavor with a texture that’s delightfully chewy and satisfying! Not to mention, this unique Werther’s product gets tons of positive reviews! So, what do you have to say about them?
Werther’s Original Club Pack
Designed for sharing and caring, this Werther’s Original Club Pack offers a generous quantity of beloved hard caramel candies, ensuring you have enough to enjoy and share for days to come! Pick up a bag and share the love!
Werther’s Original Soft Caramels
A softer take on the classic candy, these caramels provide a lusciously smooth and creamy experience, ideal for those who prefer their caramels less hard and more melt-in-the-mouth. Pick up a bag today and never settle for less again!
Werther’s Original Sugar-Free
This version provides the classic Werther’s Original caramel flavor without any sugar, making it a great choice for those managing their sugar intake but still craving the timeless flavor of Werther’s Original rich caramel hard candies! Order now; click the button below!
Werther’s Salted Creme Soft Caramels
A gourmet twist on the classic Werther’s Original, these candies blend caramel with a hint of salted cream, creating a sophisticated balance of flavors that we’re sure you’ll love forever! Don’t take our word for it; try them out today and see for yourself what we mean!
Werther’s Vanilla Creme Soft Caramels
Soft and creamy, these caramels blend the natural flavors of traditional Werther’s caramel with a hint of smooth, creamy vanilla, creating a delightful experience time and time again! Create your own memories by clicking the order here button below!
Werther’s Original Caramel Coffee
These hard candies perfectly combine caramel and coffee, creating a luxurious flavor that’s ideal for both caramel lovers and coffee drinkers alike! This is another top seller here at Candy Retailer, so click below to experience the hype!
Werther’s Original Top 5 FAQs with Answers
Now that we’ve discussed the popularity, history, and current top-selling Werther’s candy products, we wanted to take a few minutes to address five frequently asked questions about Werther’s Original.
1. Is Werther’s Gluten-Free?
Technically, Werther’s Original products in the US meet the FDA requirements for gluten-free foods (less than 20 ppm gluten). However, their glucose syrup can be derived from wheat, and they don’t label themselves as “gluten-free.”
Recommendation: If you have celiac disease or severe gluten sensitivity, consult your doctor or registered dietitian before consuming Werther’s.
2. Is Werther’s Vegan-Friendly?
No. Werther’s Originals contain dairy ingredients like butter and condensed whey, making them unsuitable for vegans.
3. Is Werther’s Halal Certified?
According to several respected resources, Werther’s Original is Halal and permissible for consumption. However, Muslims should always consider the risks as this candy isn’t labeled Halal Certified on packages sold in the US. However, the brand’s website states that their products are safe for vegetarians as they don’t use animal or alcohol ingredients or by-products.
4. Is Werther’s Kosher Certified?
According to various sources, Werther’s Original Candies are not Kosher certified, but they generally align with Kosher dietary principles. Although not labeled as Kosher Certified in the U.S., the brand’s website mentions that its products avoid pork, alcohol, and by-products. However, those strictly observing kosher dietary laws should be cautious and consider the lack of official certification before consumption.
5. Is Werther’s Made with Real Caramel?
Yes and No. Werther’s uses a combination of sugar, glucose syrup (can be wheat or corn), butter, cream, and condensed whey to create their signature “caramel” flavor. While it captures the taste of caramel, it’s not technically the same as pure caramel made only with sugar and cream.
Why Buy Werther’s Original Here at Candy Retailer?
First and foremost, buying Werther’s Original candy here at Candy Retailer is the way to go, especially if quality, price, and speedy delivery are important to you!
When it comes to the price tag compared to other price tags for the same product sold on popular marketplaces such as Amazon, eBay, & Walmart, one will quickly see that our prices are nearly 50% cheaper, if not more! But then again, we’re not subject to seller fees, so we’re able to keep our prices down!
As for freshness, we guarantee it. That’s right, all our candy products, including Werther’s Original, are stored in a temperature/ humidity-controlled environment, allowing us to put a guaranteed fresh stamp on all our products sold in our store!
Lastly, all orders are shipped out no later than the next business day, with 85% of all our orders arriving in 2-3 business days! So, we might not be as fast as Amazon, but we sure do have the best prices in town!
I am a 70 year old woman & I snack on your Caramel soft chewy candy every night while watching TV. It’s always on the top of my grocery list. Just wanted to say to you – Job well done!